Alcohol Awareness Week is a national campaign aimed at encouraging open conversations about alcohol use, raising awareness of its risks, and supporting individuals who may be struggling with drinking habits. Observed annually in July, the week offers an important opportunity to reflect on our relationship with alcohol and how it affects our health, families, and communities.
What is Alcohol Awareness Week?
Alcohol Awareness Week is a health initiative designed to increase understanding of alcohol-related harm and promote access to support and information. It is led in the UK by the charity Alcohol Change UK and observed by health organisations, schools, workplaces, and community groups. Each year, the campaign focuses on a different theme — such as mental health, stigma, or recovery — to explore how alcohol intersects with broader societal issues.
When is Alcohol Awareness Week?
In 2026, Alcohol Awareness Week runs from Monday, July 7th to Sunday, July 13th. The dates may vary slightly each year but it typically takes place in early to mid-July. During the week, a variety of activities, campaigns, and educational sessions take place across the UK to engage individuals, families, and professionals in meaningful conversations around alcohol use and health.
Why Alcohol Awareness Week matters
Alcohol misuse is a widespread issue that can lead to serious health problems, including liver disease, cancer, depression, and addiction. It can also contribute to accidents, relationship breakdowns, and financial difficulties. Yet because drinking is socially accepted and often normalised, problems may go unnoticed or unaddressed. Alcohol Awareness Week helps to challenge stigma, offer support, and empower people to make informed choices about alcohol.
How to get involved in Alcohol Awareness Week
- Take part in Dry Week challenges or reduce your alcohol intake to reflect on your habits.
- Host awareness sessions in schools, universities, or workplaces using campaign materials.
- Share resources and facts on social media using the week’s official hashtags and messaging.
- Listen to and amplify stories from individuals in recovery or those affected by alcohol harm.
- Access or promote support services available through local organisations or national helplines.
History of Alcohol Awareness Week
Alcohol Awareness Week was launched by Alcohol Concern, now known as Alcohol Change UK, as part of a long-term effort to reduce the harms caused by alcohol. It has grown into a nationwide campaign involving NHS services, schools, local councils, and voluntary organisations. With each passing year, it has evolved to address emerging concerns and highlight innovative approaches to prevention, treatment, and recovery.
Key Facts About Alcohol and Health
- Alcohol is linked to over 60 medical conditions, including seven types of cancer.
- In England, there were over 8,000 alcohol-specific deaths in 2023, the highest since records began.
- One in four adults in the UK regularly exceeds recommended drinking limits.
- Alcohol-related harm costs the NHS an estimated £3.5 billion each year.
- Cutting down or quitting alcohol can improve sleep, mental health, immune function, and long-term disease risk.
Hashtags
#AlcoholAwarenessWeek #AlcoholChange #CutBackOnAlcohol #TalkAboutDrinking #HealthyChoices
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