Good Care Month is an annual awareness campaign held in July that celebrates the dedicated professionals working across the social care sector. The initiative highlights the vital contributions of carers—both paid and unpaid—who provide support to vulnerable individuals across communities. More than just recognition, Good Care Month also aims to raise the profile of care as a rewarding and essential career path, particularly at a time when recruitment and retention in the sector are national priorities.
What is Good Care Month?
Good Care Month is an initiative that began in Hertfordshire, UK, and has since grown to become a broader national campaign celebrating the people who make a difference in care every day. The event is spearheaded by adult social care organisations, local authorities, and care providers, with the goal of improving public awareness and appreciation of care workers and promoting careers in care.
The campaign also serves to challenge stereotypes about care roles and show the diverse opportunities and skills involved in the sector. From home care assistants and residential carers to managers, cooks, drivers, and volunteers, Good Care Month highlights every role that contributes to high-quality, person-centred care.
When is Good Care Month?
Good Care Month is celebrated throughout the month of July every year. In 2026, it will take place from Tuesday, July 1st to Thursday, July 31st.
This month-long duration provides ample opportunity for care providers, local councils, and education institutions to organise events, launch recruitment drives, and showcase success stories in the sector.
How to Celebrate Good Care Month
There are many creative and meaningful ways to take part in Good Care Month. Whether you’re a care provider, a service user, or a member of the public, your involvement can help raise awareness and support the care community.
- Show appreciation: Write thank-you cards, share social media shout-outs, or create posters recognising outstanding carers in your community.
- Host open days or career fairs: Care homes and providers can open their doors to the public to showcase what working in care really involves.
- Share care stories: Publish testimonials or interviews with carers to highlight their work, journeys, and the impact they have on people’s lives.
- Launch a recruitment campaign: Use the month to promote job vacancies, apprenticeships, and training opportunities in adult social care.
- Engage local schools and colleges: Organise talks and workshops to encourage young people to consider careers in care.
Even small gestures, such as organising a team lunch or giving recognition certificates, can go a long way in boosting morale and visibility for the care sector.
Why Good Care Month Matters
Good Care Month shines a spotlight on the often under-recognised workforce that supports some of the most vulnerable members of society. As populations age and care demands increase, there is an urgent need to recruit and retain passionate, skilled individuals within adult social care.
The campaign not only helps to foster respect and gratitude for those already in the sector but also plays a vital role in changing perceptions and encouraging the next generation to pursue careers in care. It sends a powerful message: that providing care is not just a job, but a meaningful and valuable vocation.
Relevant Hashtags
#GoodCareMonth #CareWithCompassion #CelebrateCarers #CareCareers #ThankYouCarers #AdultSocialCare
Relevant Links
Related Events
February 3 - February 8
February 3 - February 8
February 6
February 6
