National Taffy Day is a sweet celebration of one of America’s most nostalgic and chewy confections—taffy. Known for its vibrant colours, wide range of flavours, and distinctive texture, taffy has long been a staple of boardwalks, carnivals, and sweet shops. This annual event is a fun and flavourful tribute to a treat loved by generations.

What is National Taffy Day?

National Taffy Day is an unofficial U.S. food holiday that honours the classic candy made by stretching and pulling boiled sugar and flavourings into soft, chewy strips. Often associated with coastal towns and boardwalks, especially in places like Atlantic City, New Jersey, taffy has become an iconic symbol of American candy-making tradition.

Saltwater taffy, which originated in the late 19th century, doesn’t actually contain seawater—but the name stuck after a candy shop incident involving a flooded storefront and sea-soaked sweets. Since then, taffy has evolved into hundreds of unique flavours, from fruity classics to adventurous, novelty blends.

When is National Taffy Day?

National Taffy Day is celebrated annually on May 23rd. In 2026, it falls on a Friday, offering a perfect opportunity to indulge heading into the weekend.

How to Celebrate National Taffy Day

There are plenty of playful and delicious ways to enjoy this sugary occasion:

  • Buy your favourite taffy: Visit a local sweet shop or online candy store and treat yourself to a selection of classic and new taffy flavours.
  • Make homemade taffy: Try crafting your own batch at home—it’s a fun kitchen activity, especially for families and kids.
  • Host a taffy tasting: Set up a tasting party with friends or coworkers and sample a variety of unique and unusual flavours.
  • Support small businesses: Purchase taffy from independent candy makers who keep this traditional craft alive.
  • Share on social media: Post your favourite flavours or taffy memories using the official hashtags.

Why National Taffy Day Matters

Beyond the sugary fun, National Taffy Day celebrates a long-standing tradition in American confectionery. It brings people together through shared nostalgia, supports artisanal candy makers, and encourages us to appreciate the small, sweet pleasures in life.

Whether enjoyed as a childhood favourite or discovered for the first time, taffy remains a delightful symbol of creativity and joy in the world of sweets.

Relevant Hashtags

#NationalTaffyDay #TaffyLovers #SweetCelebration #SaltwaterTaffy #CandyDay #TaffyTradition

Relevant Links

Event Information

Event Date

May 23, 2026

Event Category

Event Country

United States

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