Our Editorial Standards
Awareness Days is an independent editorial resource covering over 3,000 awareness days, weeks, and months from around the world. We are committed to accuracy, impartiality, and providing genuinely useful content for marketing professionals, educators, charities, and content creators.
How We Source Events
Every event listed on Awareness Days is researched and verified by our editorial team. We source events from official organisers, government proclamations, United Nations observances, charity campaigns, and established cultural traditions. We do not list events that lack a verifiable source or established history.
Our sourcing process includes:
- Official verification — We confirm dates and details with the organising body or official website where one exists.
- Cross-referencing — Dates are checked against multiple sources to ensure accuracy, particularly for events with variable dates.
- Annual review — All events are reviewed and updated annually to reflect date changes, new themes, and discontinued events.
- Ongoing monitoring — We track new awareness days as they are established and add them throughout the year.
How We Write Content
Each event page includes factual background information, key dates, organiser details, and practical suggestions for getting involved. Our editorial approach follows these principles:
- Factual openings — Every article begins with a clear, direct statement of what the event is, when it takes place, and who organises it.
- Neutral tone — We present information impartially without advocating for specific causes, products, or political positions.
- British English — All content is written in British English as standard.
- Regular updates — Content is reviewed and refreshed to ensure dates, statistics, and organiser information remain current.
Fact-Checking
All event listings undergo fact-checking before publication. This includes verifying:
- The correct date or date calculation method for the current year
- The name and existence of the organising body
- Historical claims and founding dates
- Any statistics cited in the article
If we identify an error after publication, we correct it promptly and note the update in the page’s last modified date.
Editorial Independence
Our editorial content is independent of our commercial partnerships. Sponsored content and partnership articles are clearly labelled and do not influence our editorial coverage of awareness events. Event listings are never paid placements — every event is included on editorial merit.
Our Team
Awareness Days was founded in 2014 and is based in York, United Kingdom. Our editorial team researches, writes, and maintains over 3,000 event listings, serving more than 200,000 monthly visitors. The site has been trusted by organisations including charities, government bodies, schools, and global brands for over a decade.
For questions about our editorial process or to suggest a correction, please contact us.
Content Partnerships
We offer content partnerships for organisations that want to publish articles, sponsor awareness day coverage, or reach our audience. All partnership content is clearly disclosed. For details, visit our partnership page.