Used by 1,000+ marketing teams

Everything you need to plan 2026.One subscription, every format.

The Awareness Days Toolkit is the complete reference for marketers, PR teams and charities. Spreadsheet, printable PDF calendars, iCal feed, unlimited reading and the Planner app — in one annual subscription.

Plans from  £29/yr 30-day money-back guarantee Cancel any time
Awareness Days Toolkit — curated events dashboard
1,900+
Curated awareness days
1,000+
Subscribers worldwide
10+ yrs
Established reference
Daily
Updates & fact-checks

Trusted by teams at 1,000+ organisations across public services, education, charity and commerce

HMRC
NHS
University of Sussex
Lidl
PwC
Lambeth Council
Canal & River Trust
Auto Trader
University of Kent
Aon
Northern Ireland Assembly
Change Grow Live
Babcock International
Royal Greenwich
Liverpool University Hospitals
Checkatrade
Universities UK
David Lewis Centre
Benenden Health
Essex Fire & Rescue

The problem

Awareness days are a goldmine for content.
Keeping track of them is chaos.

1

You find out too late

World Earth Day was yesterday and nobody on your team knew it was coming. By the time marketing sees it, the content window is closed.

2

Your spreadsheet is wrong

The list you downloaded last year has events on the wrong date, retired observances, and misses every new awareness day launched this year.

3

You’re missing most of them

Google throws up the obvious ones. The relevant, niche, well-observed days for your audience — health, community, industry — are invisible unless someone curates them.

What’s inside the Toolkit

Everything you need to plan 2026, in the formats you’ll actually use

Spreadsheet, printable calendars, live feed, and a web app. One subscription covers it all.

Downloadable data

Full 2026 spreadsheet (XLSX)

Every awareness day in one file, ready to drop into your calendar, content plan or brief. Fact-checked and auto-updated as new events are added.

  • 14 tabs — full list, 12 monthly grids, annual overview
  • Every event tagged by category, month and location — filter in seconds
  • Paste directly into Google Sheets, Excel, Numbers — or your content calendar
Awareness Days 2026 spreadsheet with monthly tabs, events, dates and categories

Printable calendars

7 printable PDF calendars

Print, pin up, mark with a sharpie. Seven designer-finished PDF layouts that work on walls, desks and team boards.

  • Monthly layout, annual overview, and themed views
  • A4, A3, US Letter — print-ready at any size
  • Updated for 2026 with verified dates
Printable PDF calendar showing awareness days laid out by month

Calendar sync & integrations

Connect to the tools you already use

Subscribe the iCal feed in Google, Outlook or Apple Calendar. Events appear alongside your own schedule — and stay updated automatically.

  • Private iCal URL for Google / Outlook / Apple (Starter and up)
  • Zapier and webhooks to push events into your stack (Planner and up)
  • Embed widget to display upcoming events on your own site (Planner and up)
iCal feed, export and integration options

The Planner app

Plan campaigns, not just calendars

Our web-based planner for serious content teams. Save events, build campaigns, and track drafts through to published — all alongside the awareness day calendar.

  • Save unlimited events to custom lists — by campaign, client, or audience
  • Campaign pipeline with status tracking from idea to published
  • Export to CSV, Google Sheets or straight to your CMS
  • Included on Planner and Teams tiers
Planner app showing campaign pipeline with events and status

Simple annual pricing

Choose the tier that fits

All plans are annual. All plans come with a 30-day money-back guarantee. Upgrade or cancel any time.

Starter
£29 /year

For individuals who want the data in usable formats.

  • 1,900+ awareness days, curated
  • Full 2026 XLSX spreadsheet (14 tabs)
  • 7 printable PDF calendars
  • iCal feed for Google/Outlook/Apple
  • Unlimited access to all articles
  • Monthly email of upcoming days
Teams
£99.99 /year

For agencies and marketing teams collaborating together.

  • Everything in Planner
  • Up to 20 team seats
  • Shared team lists & pipelines
  • Priority email support
  • Invoice billing available

30-day money-back guarantee on every plan · Cancel any time · All prices in GBP

Side by side

Full plan comparison

What’s in each tier, at a glance.

  Starter£29/yr Planner£49.99/yr Teams£99.99/yr
Data & downloads
1,900+ awareness days database
Full 2026 XLSX spreadsheet (14 tabs)
7 printable PDF calendars
iCal feed (Google / Outlook / Apple)
Unlimited article reading
Monthly email alerts
Planner app
Save events to custom lists
Campaign pipeline & content tracker
Export to CSV / Google Sheets
Integrations
Zapier & webhooks
Embed widget for your site
For teams
User seats included120
Shared team lists & pipelines
Priority email support
Invoice billing available

FAQ

Frequently asked questions

What exactly do I get when I subscribe?

Every tier gives you the full 2026 calendar in three formats: the XLSX spreadsheet with 14 tabs, 7 printable PDF calendars, and a private iCal feed you can subscribe to in Google, Outlook or Apple Calendar. You also get unlimited access to every article on the site (normally gated at 5/month for non-subscribers) and a monthly email of upcoming days.

Planner and Teams add the Planner web app on top — save events, build campaigns, track content pipeline.

How quickly will I get access?

Instantly. The moment your payment clears you get the download links, a login to the member area, and access to every Toolkit feature for your tier. No waiting, no manual fulfilment.

What’s the difference between Starter and Planner?

Starter (£29) gives you the data in downloadable formats — spreadsheet, PDFs, feed, plus unlimited reading. Perfect if you want to plan your year in your own tools.

Planner (£49.99) gives you all of that plus the Planner web app, where you can save events to custom lists, build campaign pipelines, and track your content from idea to published. Best if you’re actively running marketing campaigns.

Can I upgrade or downgrade later?

Yes — you can upgrade at any time from your account dashboard. We’ll prorate the difference. Downgrading happens at the next renewal date.

Is there a free trial?

Not a trial in the traditional sense — but every plan is backed by our 30-day money-back guarantee. Subscribe, use everything, and if it’s not right for you within 30 days, email us and we’ll refund in full.

How often is the calendar updated?

Daily. We add new events, fact-check dates, and update the spreadsheet and feed automatically. Your download links always point at the current version.

Do you offer larger team or agency plans?

The Teams tier covers up to 20 users and is the right fit for most agencies and in-house marketing teams. If you need more than 20 seats or bespoke invoicing, get in touch and we’ll set you up.

What about VAT / tax?

Listed prices are exclusive of VAT. VAT is applied at checkout based on your billing location where applicable. Invoices with your VAT details are available from your account dashboard after purchase.

Ready to start?

Plan your 2026 around the days that matter.

The Awareness Days Toolkit saves us hours every month. We build our content calendar around it — spreadsheet, PDF print-outs for the team board, and the planner for campaigns.
Marketing lead · UK charity sector
Choose your plan
1,000+ subscribers · Curated since 2014 · 30-day money-back

Plans from £29/yr · Cancel any time · All prices in GBP