National Plum Day will be celebrated for the first time in 2018 as part of Pershore Plum Festival’s month-long festivities throughout August.
Plums have become a forgotten fruit and it is hoped National Plum Day will start to make people rethink the perfection of plums. They’re great value, work in sweet or savoury dishes or eaten as a snack and are bursting with vitamins and anti-oxidants.
The Plum Festival
At the Pershore Flower Show in 1920, a poster advertising the event described it as “The Largest Plum Show on Earth” and over ninety years later the town is striving to recreate this spectacle.The Plum Fayre was resurrected in 1996 by local environmentalist,
David Shaw and local historian, Marion Freeman, to help raise the awareness and profile of the market town of Pershore and its association with plums.
Now an annual event, Pershore holds a Plum Festival throughout the month of August, when the town will turn “plum crazy” and the grand finale of this festival will be the Plum Fayre and Farmers Market on August Bank Holiday Monday.
With the whole town turning purple and offering something for all the family, the Plum Fayre is definitely the place to visit for a “fruity” experience.
Sunday 8th July, Plum Blossom Sunday – The Angel Hotel
Celebrate the start of the 2018 Pershore Plum Festival by attending the free Plum Blossom Sunday event from 12 noon. Enjoy plum refreshments whilst listening to some of the finest young musicians in the area, with the afternoon culminating in the crowning of this year’s Plum Princess. Guest appearances by Trevor Harrison (Eddie Grundy) from the Archers and our famous Plum couple – Eggbert and Prunella.
Tuesday 31July, The Angel Hotel Pershore Plum Festival Evening Races at Worcester Racecourse, WR1 3EJ
The Festival resurrects prestigious local racing history courtesy of Worcester Racecourse. A purple themed evening packed with Victorian and Edwardian antiquities and the revival of many horse races which celebrate the famous Pershore plums. http://www.worcester- racecourse.co.uk
Saturday 4th, 11th & 18th August – Plum Alley
Visit Plum Alley every Saturday throughout August to enjoy superb musical entertainment from local artists raising funds for their chosen charities. Buy a momento of your visit from the Festival merchandise stand and savour the plum delights of the unique plum food and drink on offer.
Wednesday 8th & 15th August, Plum Coach Tours
Enjoy this unique plum coach tour suitable for all plum lovers. Complete with a Plum Tour Guide your day out will provide you with an entertaining insight into the Pershore Plum and you will also have the opportunity to pick your own fruit from the Vale Heritage Landscape Trust orchards located in The Lenches.
Thursday 23 August Pershore Plum Festival BikeNite
Held throughout Pershore there is something for all the family. All bikes, mopeds, motorbikes, scooters, choppers and combinations and trikes are welcome for a night of live music, fun, excitement and plenty of plum food and drink…
Saturday 25th to Monday 27th August, Bank Holiday Festival Weekend
Over the long weekend, enjoy a three day extravaganza of purple plum fun. Join The Angel Hotel for its Big Plum, Beer, Food and Music Festival, visit Plum Alley which will be bustling with plum products, tastings and entertainment and don’t miss the excellent yellow and purple shop windows throughout the town.
Sunday brings the family fun day where all ages can enjoy the Pershore Plodders 10K run, the Plum Pooches in the Park Dog Show, a plum craft market, children’s entertainment in the Plum Fun Zone, an open air plum praise service, the Plum Peddle Push and plum food and drink in abundance in the Food village .
Plum Festival Fayre Day on Bank Holiday Monday is the pinnacle of this month long extravaganza and a great day out for all the family with attractions and entertainment throughout the town, including classic and vintage cars, an award winning famers’ market, boat trips, arts and crafts, children’s activities and a food village.