
World Fairtrade Day 2025
May 10
when & where
World Fairtrade Day is an annual global celebration dedicated to promoting the principles of fair trade and highlighting the efforts of producers, traders, campaigners, and consumers who work together to build a more equitable world. It serves as a reminder of the importance of ethical production and consumption, ensuring better prices, working conditions, sustainability, and fair terms for farmers and workers in developing countries.
What is World Fairtrade Day?
World Fairtrade Day is an initiative coordinated by the World Fair Trade Organization (WFTO), celebrated to spotlight the importance of fair trade practices in creating sustainable livelihoods and empowering marginalized producers. The day promotes the values of transparency, equity, and justice in the global trade system, advocating for trade that puts people and the planet first.
The celebration is part of a broader Fair Trade movement that supports supply chains where workers are treated fairly, environmental standards are upheld, and communities are supported through development programs. Products that are certified as Fairtrade ensure that workers receive a minimum price and a Fairtrade premium that can be invested back into their communities.
World Fairtrade Day is also a platform for educational campaigns, consumer engagement, and solidarity with those striving to overcome poverty through sustainable trading relationships.
When is World Fairtrade Day?
World Fairtrade Day is celebrated on the second Saturday of May each year. In 2025, the day will fall on Saturday, May 10th.
The date is chosen to align with international campaigns and community-driven events that take place throughout the month of May, known as Fair Trade Month in many regions.
How to Celebrate World Fairtrade Day
Individuals, businesses, schools, and communities around the world come together to mark the day in a variety of meaningful ways:
- Buy fair trade products: Choose certified Fairtrade coffee, tea, chocolate, bananas, or clothing to support ethical supply chains.
- Host events or workshops: Organize talks, film screenings, or tasting sessions to educate others about the impact of fair trade.
- Support local fair trade vendors: Shop from local businesses and social enterprises that champion fair trade principles.
- Promote awareness online: Share facts, stories, and campaigns on social media using the official hashtags and graphics provided by the WFTO or Fairtrade Foundation.
- Get schools involved: Encourage educational institutions to teach students about global citizenship and ethical trade through activities and assemblies.
Campaigners and retailers often collaborate to create eye-catching displays and storytelling campaigns in stores and public spaces, making fair trade more visible and accessible.
Why World Fairtrade Day Matters
World Fairtrade Day is a powerful reminder that our everyday choices as consumers have a direct impact on the lives of people across the world. By supporting fair trade, we can help end exploitation, reduce global inequality, and foster environmental sustainability.
The day also raises critical awareness of the challenges still faced by producers, especially in the Global South, and emphasizes the need for policy change, corporate responsibility, and consumer action. It’s a moment to celebrate progress while reaffirming our commitment to ethical trade and justice for all.
Relevant Hashtags
#WorldFairtradeDay #ChooseFairtrade #TradeJustice #PeopleAndPlanet #BuyFair #FairTradeMatters