November 27
| Date | Friday 27 November 2026 |
|---|---|
| Where | UK, international, US and Australia |
About Black Friday 2026: Friday 27 November
Black Friday 2026 is on Friday 27 November 2026. It is the day after US Thanksgiving and has become the biggest discount weekend of the year in both the US and the UK, running through to Cyber Monday on 30 November. It is a retail event, not a holiday, and no single body organises it.
| Year | Black Friday | Cyber Monday |
|---|---|---|
| 2026 | Friday 27 November 2026 | Monday 30 November 2026 |
| 2027 | Friday 26 November 2027 | Monday 29 November 2027 |
| 2028 | Friday 24 November 2028 | Monday 27 November 2028 |
What’s happening in 2026
- US Thanksgiving is Thursday 26 November 2026, a federal holiday on the OPM 2026 schedule. Black Friday itself is not a federal holiday, though many US workers take it off.
- The main weekend runs 27 to 30 November. Which? notes that many UK retailers now start discounting from the beginning of November, which is why the period is often called “Black November”.
- Retailer start dates had not been announced as of 27 September 2026. Which?’s Currys preview (22 September 2026) says Currys often rolls out early discounts at the start of the month, and that Currys offered a Black Friday price guarantee in 2025. We will add confirmed 2026 dates here as retailers publish them.
- Payday falls on Cyber Monday. The last working day of November 2026 is Monday 30 November, so many people paid monthly will get their salary after Black Friday but on Cyber Monday itself.
- Stronger price rules. Since April 2025 the Competition and Markets Authority can fine businesses up to 10% of global turnover for breaking consumer protection law, including misleading price claims, without going to court first. 2026 is the second Black Friday under that regime.
Are the 2026 deals worth it?
Which? checked 175 home, tech and health products on offer at eight retailers on Black Friday 2024 and found that all of them were the same price or cheaper at some point in the six months either side. Set price alerts now so you know the real low before 27 November.
How to take part in 2026
- Shoppers: write your list in October with the most you would pay for each item, then only buy on the day if the price beats it.
- Anyone waiting for payday: Cyber Monday (30 November) often repeats Friday’s offers, so there is little need to borrow to buy on the 27th.
- Small businesses: decide whether to run one clear, honest offer or opt out and put your energy into Small Business Saturday on 5 December 2026.
- Retail and warehouse employers: this is peak week for orders and customer contacts, so publish rotas and cover early.
- Charities: plan your Giving Tuesday appeal for Tuesday 1 December, the Tuesday after Thanksgiving.
Key dates around Black Friday 2026
- Wednesday 11 November: Singles’ Day, the online shopping day that began in China
- Thursday 26 November: Thanksgiving (US)
- Monday 30 November: Cyber Monday
- Tuesday 1 December: Giving Tuesday
- Saturday 5 December: Small Business Saturday (UK)
For the history of Black Friday and ideas that work every year, see our guide to Black Friday. For everything else happening this month, see November awareness days and weeks.
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