Free download

Free marketing calendar template: November 2026–January 2027

Get November 2026, December 2026 and January 2027 from the real Awareness Calendar, fully populated with awareness events. Choose Google Sheets, Excel, a monthly Calendar PDF or an event-list PDF. Upgrade for the rest of 2027, the Awareness Planner, searchable Awareness Database and connected updates.

Get the free templateGet the full 2027 calendarFree with your email. No account, no card. The full version, with every awareness day and key date for 2027 filled in, is the Awareness Days Toolkit, £49.99 a year.

Three full months of the real Awareness Calendar

November 2026, December 2026 and January 2027, fully populated from the real Awareness Calendar. Google Sheets, Excel, monthly Calendar PDF and event-list PDF. Free with your email. The Awareness Planner and searchable Awareness Database are included in the paid Toolkit. Enter your email once to access the free formats.

Calendar in Google Sheets

Google Sheets, copy to your Drive

Best for: Keeping a shared Calendar with your own content notes.

  • November 2026, December 2026 and January 2027, fully populated with awareness events
  • The real monthly Calendar layout and complete three-month event list
  • Make your own copy and add your content notes
Get the free Calendar

Calendar in Excel

XLSX · 86 KB · Updated 22 Oct 2026

Best for: Working with a local copy of the Calendar.

  • November 2026, December 2026 and January 2027, fully populated
  • Monthly Calendar grids and the complete three-month event list
  • Add your content notes and save your own copy
Get the free Calendar

Monthly Calendar PDF

Printable PDF · 135 KB · Updated 22 Oct 2026

Best for: Keeping the three months in view at your desk.

  • November 2026, December 2026 and January 2027 Calendar pages
  • Populated monthly grids to see awareness dates at a glance
  • Print the pages or keep a digital copy
Get the free Calendar

Editorial event-list PDF

Printable PDF · 209 KB · Updated 22 Oct 2026

Best for: Reviewing all the dates before choosing your content ideas.

  • The complete event list for all three free months
  • Dates and event names in a readable list
  • Print it for planning meetings or review it on screen
Get the free Calendar

A preview of the dates list

This is a preview of the key dates list for Awareness Days Toolkit. The rows below show October 2026: dates, regions, importance and planning notes. The free edition covers November 2026, December 2026 and January 2027; the full calendar includes dates across 2027.

DateEventRegionTierWhy it mattersYour campaign
1 OctBlack History MonthUSTentpoleFebruary in the US, October in the UK. Employee voices and long-term commitments, not one-off posts. 
1 OctNational Vegetarian Week 2026UK and USKey dateSimilar to Veganuary but more accessible. Works for food, retail, and hospitality. 
1 OctBreast Cancer Awareness Month 2026UK and USTentpoleOctober's dominant cause month; partner with a charity and be transparent about donations. 
1 OctInternational Coffee Day 2026UK and USKey dateCafes, FMCG and workplace content; free-coffee promotions travel well. 
1 OctStoptober 2026UKKey dateNHS quit-smoking month; workplace wellbeing and pharmacy content. 
2 OctWorld Smile Day 2026UK and USKey dateLight, positive content; dental and hospitality brands lead. 
5 OctWorld Teachers Day 2026UK and USKey dateEducation and appreciation content; strong for edtech, publishers and family brands. 
10 OctWorld Mental Health Day 2026UK and USTentpoleThe most recognised wellbeing date; workplace support stories and charity partnerships perform best. 
14 OctNational Baking Week 2026UK and USKey datePost-Bake Off fever. Food, kitchenware, and lifestyle brands should capitalise. 
31 OctHalloweenUK and USTentpoleCostumes, confectionery and seasonal packaging; content and promotions run for the whole of October. 

See the full 2027 version

How to plan from your Awareness Calendar

  1. 1

    Start with the dates that already have attention

    Pull the tentpoles first: the gifting peaks, retail weekends and awareness days your audience already cares about. The free three-month Calendar is fully populated so you can try planning around the real dates. Everything else is optional.

  2. 2

    Pick two or three dates a month

    A calendar with forty dates a month is a list, not a plan. Choose the few you will do properly and leave the rest out.

  3. 3

    Decide the channel before the idea

    A date that suits email (a sale weekend) is a different job from one that suits PR (a report on Earth Day) or internal comms (Mental Health Awareness Week). Note the channel in the key dates list.

  4. 4

    Work backwards to a brief-by date

    Tentpoles need creative briefed eight to twelve weeks out; social moments need two to four. Record the brief deadline in your task list, or use the paid Awareness Planner to schedule the work.

  5. 5

    Assign an owner and a status

    The paid Awareness Planner gives each planned item an owner, channel and status. It is included with the full Toolkit.

  6. 6

    Review monthly and keep it rolling

    At the start of each month add the next month's dates from the live marketing calendar, or let the Toolkit's Google Sheet do it for you.

Free template or the full Awareness Days Toolkit?

Try the format with the free sample, or get the full year of dates in the formats you use.

FeatureFree templateFull 2027 calendar
DatesNovember 2026, December 2026 and January 2027, fully populatedAwareness days and key dates for 2027, already added. The rest of 2026 is included.
Google SheetsThree-month Awareness CalendarFull-year Calendar, Database and Planner with connected updates
ExcelThree-month CalendarThe populated 2027 edition
Printable PDFsMonthly Calendar and event-list PDFsSeven printable calendars, including school, health and food editions
Awareness Planner and DatabaseNot includedFull-year Planner and searchable Database
Calendar feedNot includedGoogle Calendar, Outlook and Apple Calendar
PriceFree with your email£49.99 a year, renews annually

The full editorial calendar in Google Sheets and Excel, with filters, printable calendars and a calendar feed. The rest of 2026 is included.

Frequently asked questions

What is in the free template?+

The real Awareness Calendar for November 2026, December 2026 and January 2027, fully populated across all topics. Choose Google Sheets, Excel, a monthly Calendar PDF or an event-list PDF. The Awareness Planner and searchable Awareness Database are included in the paid Toolkit.

Does it work in Google Sheets?+

Yes. Choose the Google Sheets format above and make a copy in your Google Drive. A Google account is needed to save your own copy. You can also download the Excel file.

Which months does the free edition cover?+

November 2026, December 2026 and January 2027. These are three complete months of the real Awareness Calendar. Upgrade to the Toolkit for the rest of 2027, the Awareness Planner, searchable Awareness Database, printable calendars and connected updates.

How do I get the rest of the year?+

Upgrade to the Awareness Days Toolkit, £49.99 a year. Every awareness day and key date for 2027 is filled in across a Google Sheet that refreshes itself, the Excel 2027 edition and seven printable PDF calendars, with a calendar feed for Google Calendar, Outlook and Apple Calendar. The rest of 2026 is included.

What is in the full Toolkit?+

Separate full-year Awareness Calendar, Awareness Database and Awareness Planner workbooks in Google Sheets, Calendar and Database in Excel, seven printable calendars, private calendar feeds, CSV and JSON exports. Connected updates are included while your membership is active.

Is the template really free?+

Yes. Enter your email to access the selected free file. There is no payment or Awareness Days account to create. The full-year Toolkit is a separate annual membership.