It’s a humorous holiday to celebrate being single, to share with single friends, to send each other presents or even order yourself some flowers. On this day many people wear green, as it is the complementary opposite of red. Another popular option is an absence of color (black), to symbolize an absence of celebration. One increasingly popular activity is to travel to Brazil and witness the Brazilian Carnival. The trip, coupled with the fact that Brazil doesn’t celebrate Valentine’s Day on February 14, but in June, provides a temporary getaway from the neon pink of the Valentine’s holiday in the Western culture, by simply substituting it with another celebration. Some who celebrate Singles Awareness Day just want to remind romantic couples that they don’t need to be in a relationship to celebrate life, and that the key to being happy is being able to be happy with yourself.
Contrary to popular misconceptions, Singles Awareness Day is not about self-pity but rather a chance to announce to the world that you are single and happy to be so.