B Kinder Day
June 22
About B Kinder Day
B Kinder Day is observed on 22 June each year, calling on schools, businesses, and communities around the world to choose kindness in honour of Billie Kinder, a 12-year-old Australian girl whose warmth and compassion inspired a global movement. Established by the B Kinder Foundation in Australia, the day uses Billie’s initial and surname as a gentle, everyday instruction: be kinder.
What is B Kinder Day?
B Kinder Day is an annual awareness day led by the B Kinder Foundation, an Australian registered charity based in North Queensland. The foundation was established by Billie’s mother, Danny Mayson-Kinder, following the death of Billie Kinder in a tragic horse accident. Billie was 12 years old and had recently been awarded an academic scholarship to high school, recognised for her exceptional writing ability and the empathy and compassion she showed to those around her. The foundation uses evidence-based wellbeing programmes and resources to empower children to become kinder, more empathetic, and more compassionate, with the goal of reducing bullying, mental health difficulties, and suicide among young people. B Kinder Day is the public-facing centrepiece of the foundation’s work, giving everyone a moment each year to actively practise and reflect on kindness.
When is B Kinder Day?
B Kinder Day falls on Monday, 22 June 2026. The date is fixed at 22 June each year, though the foundation also welcomes schools and organisations to participate on an alternative date that suits their schedule.
Why B Kinder Day Matters
Bullying and poor mental health remain serious problems for children and young people across Australia and around the world. Research consistently shows that early intervention programmes focused on kindness and empathy can reduce the incidence of bullying and support better mental health outcomes in schools. The B Kinder Foundation’s programmes have reached over 260 schools and 250 businesses and community groups, with more than 132,000 B Kinder cards distributed, each carrying a kindness message written by one person to another. The foundation also operates the flyhighbillie charity, which provides resources specifically targeted at disadvantaged schools in Australia, ensuring that children who most need support have access to wellbeing tools and education. B Kinder Day amplifies this work, reminding communities that kindness is not passive but a deliberate, daily choice.
Alongside the B Kinder movement, events like Anti-Bullying Week in November provide further opportunities to address the harm that bullying causes and to champion kinder, more inclusive schools and workplaces.
How to Get Involved in B Kinder Day
There are many ways to take part in B Kinder Day, whether you are a teacher, parent, young person, or business owner:
- Download the B Kinder Day kit – The B Kinder Foundation provides a free activity kit that schools and community groups can use to run structured B Kinder Day events. Download it from the foundation’s website and plan an activity for your class, team, or group.
- Write a B Kinder card – The signature B Kinder activity is purchasing or creating a kindness card and writing a message to someone you care about. The cards feature Billie’s own paintings, drawings, and quotes, making them a genuinely personal and meaningful gesture.
- Organise a school activity – Schools that have participated in B Kinder Day have run secret kindness games, visited local nursing homes, planted sunflowers, baked for people experiencing homelessness, and created kindness storybooks. Any activity that puts kindness at its centre counts.
- Reach out to someone who needs it – Use B Kinder Day as a prompt to reconnect with someone you know who may be struggling. A message, a phone call, or simply a kind word can have a profound effect on someone’s day.
- Talk about kindness at work – Bring B Kinder Day into your workplace by starting a conversation about how your team can foster a more respectful and supportive culture. Small changes in how we treat colleagues can make a significant difference to wellbeing.
- Support the B Kinder Foundation – The foundation relies on donations and the purchase of B Kinder cards to fund its programmes in schools. Buying cards or making a donation directly supports children in disadvantaged communities.
- Share on social media – Post your B Kinder Day activities using the hashtags #BKinderDay, #BKinderDay2026, and #flyhighbillie to amplify the message and inspire others to take part.
History of B Kinder Day
Billie Jayde Kinder was born on 6 February 2004 in North Queensland, Australia. She was known throughout her community for her kindness, compassion, and creative gifts. At the age of 12, Billie had just been awarded an academic scholarship to high school, recognised for the quality of her writing. Tragically, Billie died following a horse riding accident, leaving her parents Danny and Dave, and her older sister Charlie, devastated by the loss.
In the wake of Billie’s death, her family sought to honour her memory in a way that reflected who she was. Drawing on Billie’s own initial and surname, they launched the B Kinder initiative: a simple, powerful instruction to be kinder. The B Kinder Foundation was formally established as a registered charity in Australia, with the mission of providing wellbeing resources and programmes to children and young people. A sister organisation, flyhighbillie, was also created to deliver resources specifically to children in disadvantaged schools, addressing bullying, mental health challenges, and youth suicide through prevention and early intervention.
B Kinder Day was launched in 2018 and has grown each year since. What began as a local initiative in North Queensland has expanded to include hundreds of schools and businesses across Australia and beyond. Billie’s paintings, drawings, and quotes are reproduced on the B Kinder cards that now travel around the world, carrying kindness messages from one person to another. As of 2026, the foundation has distributed more than 132,000 B Kinder cards and engaged over 260 schools and 250 community organisations.
Noteworthy Facts About B Kinder Day
- The name “B Kinder” is formed from Billie Kinder’s initial and surname, making it both a personal tribute and a universal message.
- More than 132,000 B Kinder cards have been distributed, each featuring Billie’s own artwork and quotes.
- Over 260 schools across Australia and internationally have participated in B Kinder Day activities since the initiative launched in 2018.
- The B Kinder Foundation’s programmes are evidence-based, targeting bullying prevention and mental health support during children’s formative years.
- Billie Kinder was awarded an academic scholarship to high school shortly before her death at age 12, recognised for her exceptional writing ability.
- The flyhighbillie charity focuses specifically on disadvantaged schools in Australia, ensuring that children with the least access to resources receive the most support.
Frequently Asked Questions
What is B Kinder Day?
B Kinder Day is an annual awareness day held on 22 June, established by the B Kinder Foundation in Australia. It honours the memory of Billie Kinder, a 12-year-old girl known for her kindness and compassion, and encourages schools, businesses, and communities around the world to practise and celebrate kindness.
When is B Kinder Day in 2026?
B Kinder Day in 2026 falls on Monday, 22 June 2026.
Who can take part in B Kinder Day?
Anyone can take part in B Kinder Day. The day is particularly popular with schools, which run activities ranging from kindness card writing to community visits and wellbeing discussions. Businesses, families, and individuals are equally welcome to join in, and the B Kinder Foundation provides a free downloadable activity kit to help organisations plan their participation.
Spread the Word
Help spread Billie’s message by sharing B Kinder Day with your friends, family, and colleagues. Use the hashtags #BKinderDay, #BKinderDay2026, and #flyhighbillie on social media to join the global conversation. The more people who know about B Kinder Day, the greater the reach of a message that the world genuinely needs: be kinder.
Related Awareness Days
- Anti-Bullying Week – Held each November, Anti-Bullying Week is one of the UK’s biggest campaigns against bullying, calling on schools, businesses, and communities to stand up against all forms of bullying behaviour.
- Bullying No Way Week – An Australian campaign held in August, encouraging students and educators to take action against bullying in schools.
- National Love is Kind Day – Observed on 27 July, this day promotes kindness within relationships and communities as a foundation for healthy connection and wellbeing.
Links
- Visit the B Kinder Day page on the B Kinder Foundation website
- Explore more awareness days at AwarenessDays.com
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