National Powersports Month
July 1 - July 31
About National Powersports Month
National Powersports Month takes place throughout July and celebrates the world of recreational motorsports, from motorcycles and ATVs to side-by-sides, snowmobiles and personal watercraft. Founded in 2022 by National Powersport Auctions, the month-long observance encourages enthusiasts across the United States to get out on the road, trail and water while championing responsible, safe riding.
How to Celebrate National Powersports Month
July is the ideal time to get your motors running, whether you are a seasoned rider or a curious newcomer. Here are plenty of ways to take part:
- Plan a trail ride or day on the water – Map out a route on local off-road trails or launch your personal watercraft at a nearby lake or coastline. Long summer days make July perfect for extended outings.
- Take a rider safety course – Organisations such as the ATV Safety Institute and the Motorcycle Safety Foundation run hands-on training that sharpens your skills and lowers your risk of injury, whatever your experience level.
- Service your machine – Use the month as a prompt to check tyres, brakes, fluids and lights. A well-maintained vehicle is safer and more reliable when you are miles from the nearest town.
- Gear up properly – Invest in a quality helmet, gloves, goggles and a US Coast Guard-approved life jacket for water use. The right kit can be the difference between a scare and a serious injury.
- Introduce someone new to the sport – Take a friend or family member for a supervised first ride, or visit a local dealership demo day to let beginners try a machine in a controlled setting.
- Join a club or group ride – Riding with others is more sociable and safer. Many regional clubs organise group outings, charity rides and trail clean-up days during July.
- Support conservation and trail access – Volunteer for a trail maintenance day or donate to groups that keep public riding areas open and well managed for future generations.
- Share your adventures online – Post photos and video from your rides to inspire others and show the community spirit behind powersports.
What is National Powersports Month?
National Powersports Month is an annual observance dedicated to recreational and professional powersports across the United States. It covers a broad family of motorised recreation, including motorcycles, all-terrain vehicles (ATVs), utility task vehicles (UTVs) and side-by-sides, snowmobiles, scooters, jet boats and personal watercraft (PWCs). The month brings together riders, dealers, manufacturers and clubs to promote the enjoyment of these machines while encouraging good practice and safety. It is a celebration of the freedom and adventure that powersports offer, paired with a serious message about responsible riding.
When is National Powersports Month?
National Powersports Month runs for the whole of July, from Wednesday, 1 July to Friday, 31 July 2026. It is observed every July on these fixed dates, so the timing never changes from year to year. The summer slot is deliberate, giving riders the warm, dry weather and long daylight hours that make July one of the busiest months for outdoor recreation.
The History of National Powersports Month
National Powersports Month is a relatively young observance. It was founded in 2022 by National Powersport Auctions (NPA), one of the largest powersports remarketing companies in the United States. NPA created the month to honour every facet of powersports and to inspire enthusiasts to hit the road, trail or water with renewed enthusiasm. The company chose July because it sits at the heart of the riding season, when dealerships are busy and trails and waterways are at their liveliest.
The idea built on a long tradition of motorsports awareness in July. For years the month had been informally associated with motorsports safety messaging, with insurers, dealers and rider groups using the summer peak to remind enthusiasts about the importance of training and protective gear. By giving the month a clear name and a founding organisation, NPA helped unify these efforts under a single banner that the wider industry could rally behind.
Since its launch, the observance has been promoted by dealerships, auction houses, manufacturers and media outlets across the powersports trade. Each July, businesses run promotions, safety campaigns and community events, while riders use the month as a reason to get out and enjoy their machines. As powersports continue to grow as part of the outdoor recreation economy, the month has become a useful focal point for celebrating the lifestyle and reinforcing responsible riding.
Fun Facts About National Powersports Month
- The North America ATV and UTV market alone was estimated at around 11.79 billion US dollars in 2026, reflecting how large the powersports sector has become.
- Recreation and sport account for roughly 73 per cent of ATV and UTV use in North America, showing that most riders are out for the fun of it.
- Outdoor recreation generated about 1.3 trillion US dollars in economic output in 2024 and supported around 5.2 million American jobs, with motorised recreation a significant contributor.
- Polaris has long led the side-by-side market, followed by brands such as Can-Am, Kawasaki, Honda and John Deere.
- Every rider on a personal watercraft is required to wear a US Coast Guard-approved life jacket, which provides both flotation and protection against injury.
- Powersports covers an unusually wide range of machines, from snowmobiles built for winter trails to jet boats designed for open water, all united under the same banner each July.
Why National Powersports Month Matters
Beyond the thrill of the ride, National Powersports Month carries a genuine purpose. Motorised recreation can be hazardous when riders skip training or protective gear, so the month’s emphasis on safety courses, proper equipment and machine maintenance helps reduce preventable injuries. It also celebrates a sizeable slice of the outdoor economy that supports thousands of jobs and small businesses, from rural dealerships to trail-side cafes. For many people, powersports are a gateway to the great outdoors and a way to build lasting friendships through clubs and group rides. If you enjoy active outdoor observances, you might also like Bike Week, which celebrates cycling and active travel in a similar community spirit.
Frequently Asked Questions
What is National Powersports Month?
National Powersports Month is an annual July observance that celebrates recreational motorsports, including motorcycles, ATVs, UTVs, snowmobiles and personal watercraft. It promotes the enjoyment of these machines alongside safety, training and responsible riding.
When is National Powersports Month in 2026?
It runs throughout July, from Wednesday, 1 July to Friday, 31 July 2026. The observance falls in July every year on these fixed dates.
Who founded National Powersports Month?
It was founded in 2022 by National Powersport Auctions (NPA), a major US powersports remarketing company, to honour the sport and encourage enthusiasts to get out on the road, trail and water.
Spread the Word
Join the celebration and share your best rides, trail shots and waterway adventures on social media with #NationalPowersportsMonth and #NationalPowersportsMonth2026. Tag your riding buddies and challenge them to gear up, ride safe and make the most of July. Water-based riders should remember their life jackets, which connects neatly with Drowning Prevention Week earlier in the summer.
Related Awareness Days
- Bike Week – Celebrates cycling and active travel, sharing the same outdoor, two-wheeled community spirit.
- Drowning Prevention Week – Promotes water safety, a key concern for anyone riding personal watercraft or jet boats.
- Day of the Seafarer – Honours those who work on the water, complementing the boating side of powersports.
Links
- Visit the official National Powersports Month website
- Explore more awareness days at AwarenessDays.com
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